Our Delhi Struggle

unexpected, even for SRK

February 16, 2009 · 7 Comments

Shahrukh Khan is everywhere. We’re not talking about his ads or his movies, either, even though his face makes me and a billion others run out and buy Pepsi, Compaq, DishTV, Linc Pens, and Emami Fair and Handsome Fairness Cream (the ad for which makes every  post-colonial liberal feel guilty and ashamed, even without understanding the dialogue), and a hundred other products.

No, this weekend we spotted SRK’s beautiful face hanging from trees on a some random street during a wander through North Delhi. You had to look close to see it, though.

khan

It’s Shahrukh’s most subtle ad campaign to date. We like it.

Categories: pictures of Delhi
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7 responses so far ↓

  • Sajesh // February 16, 2009 at 12:12 pm | Reply

    Is that a print of ‘Swades’? who would throw these away?

  • Sudeep // February 16, 2009 at 1:21 pm | Reply

    yep it looks like stills from Swades. Ad campaigns, SRK and subtlety won’t go hand in hand. If you are interested in cricket then watch out for the cheer gals campaign and show coming up.
    Well even if not interested in cricket we can watch, right? hmm..

  • Magpie Ima // February 17, 2009 at 6:58 pm | Reply

    What a great photo. And I’m thrilled that even I, a white girl in Oregon, could recognize Swades!

  • Ke // February 18, 2009 at 12:15 am | Reply

    That ad for fairness skin cream is so sad. Why do Indians want to look white? not that there’s anything wrong with looking white, but their natural complexion looks more appropriate on them.

    don’t they know that the darker you are, the better you’ll age? all that melanin protects the skin from the sun and other environmental toxins.

    I’ve always found darker skinned indians to be so much more beautiful and exotic looking. People like Nandita das and Kunal Kapoor are gorgeous with their tanned complexions. They look much better than a saif ali khan and in 10 years, you’ll see the REAL difference in their looks.

    Nandita Das is in her 40’s and you she looks 25! Thank God she never used those skin lighteners otherwise,she’ d be looking 20 years older by now.

  • Ms // February 18, 2009 at 2:31 am | Reply

    Dudes, your Bollywood poster got linked on Boingboing.

  • Rajesh // March 2, 2009 at 1:17 pm | Reply

    Light skin has less to do with colonialism than the fact that the the uppper castes are light skinned compared to the lower castes. Skin color is indicative of where someone stands in the caste hierarchy. And so the bias toward a lighter skin predates colonialism.

  • the kid on the bike « Our Delhi Struggle // October 19, 2009 at 9:09 am | Reply

    [...] supplies for science teachers? a tree draped with movie film that, upon closer examination, reveals frame after frame of Shah Rukh Khan?—when a boy on a bicycle decided to practice his English on [...]

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